How Squadcast Drives Product Adoption with Commune
B2B software company drives product adoption with Commune

Overview
Cloud-based Site Reliability Engineering (SRE) software offering incident management and on-call scheduling capabilities designed to streamline alerting and automate workflows.
The Challenge
Squadcast needed a better way to engage customers and collect feedback for product improvements.
- •Lack of customer engagement platform for peer-to-peer interaction
- •Limited mechanisms for collecting user feedback
- •Risk of declining user retention and adoption rates
- •Need for centralized knowledge management and user education
The Solution
Partnered with Commune to build a comprehensive community portal.
Gamified engagement through challenges and incentive programs
Forums, knowledge base, training modules, and Q&A sections
Event management for webinars and conferences
User-generated content sharing platform
Results & Impact
Improved user engagement and retention metrics through community building.
- ✓Improved user engagement and retention metrics
- ✓Enhanced peer support reducing support resource dependency
- ✓Strengthened community sense among users
- ✓Competitive advantage through structured feedback collection
"Commune helps us build community to educate customers, scale the product and collaborate with like-minded people in the SRE and DevOps space."
Modhilal Moorthy
Associate Product Manager at Squadcast
Ready to Build Your Community?
Discover how Commune can help you create an engaged community that drives business results like Squadcast.